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Buzz Update: - Tuning in Live from NAB 2019
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Tru Optik – Andre Swanston, NAB 2019 Interview

Andre Swanston, CEO, Tru Optik

  • Tru Optik’s Andre Swanston talks about how they analyze viewer statistics to help content providers and ad agencies to better understand their clients. They recently received $10 million in data partnerships to enhance size of their household database and begin planning for international expansion. He also talks about how they’re not a provider for data but more of a facilitator for a data bases that help enable better viewer analytics
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